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Market access
The pharmaceutical industry has a history full of tales of great clinical demand to prescribe launch products, hampered by a lack of endorsement from the relevant authorites. Our market access capability can help you to manage such frustrations—we will ensure that you know who your key customers are, how they can be accessed and what the essential dynamics of the decision making process regarding the approval of your brand are.
Managed entry
With national priorities, policies, planning cycles, Health Technology Appraisals and guidance driving the NHS agenda and local commissioning arrangements, it is essential for pharmaceutical companies to assist the NHS not only in planning for the introduction of new developments, but also for the implementation of health technology guidance and throughout the product life cycle. Succinct Healthcare Communications and Consultancy provides a bespoke market access consultancy service for all healthcare stakeholders, including the pharmaceutical industry, the independent sector and the NHS. We have significant experience of developing and executing managed entry and market access strategies and tactics, and work extensively with a number of non-prescribing decision makers, covering both national and local initiatives. We recognise the importance and challenges of the changing healthcare environment and the crucial role of all stakeholders.
Expert solutions
The combined experience, expertise and contacts within the team enable us to provide effective, innovative solutions perfectly tailored to clients’ needs. These include:
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Organisation, facilitation and interpretation of expert advisory panel meetings |
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Ongoing environmental monitoring, providing regular pertinent updates and alerts |
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In-depth analysis of specific policy developments |
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Key opinion leader and stakeholder mapping at national and local level |
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Market and situation analysis |
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Development and execution of comprehensive managed entry/market access strategies and tactics |
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Design, creation and delivery of managed entry/market access materials, including business case and commissioning |
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toolkits and advanced notification materials and initiatives |
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Market access team/sales team training |
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Meeting and workshop facilitation |
If you would like to discuss any of the above, please contact us.
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